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Skittles Embraces Social Media In A Big Way

Skittles

Most brands have at least dipped a toe into the waters of social media, but earlier this week, Skittles sent the online world into a tizzy by being the first brand to jump head first into the deep end. They did so by turning Skittles.com into a social media portal, and turning their brand and brand message over to the fans through the user generated content that

Augmented Reality Will Change Advertising

Vuzix Wrap 920AV

In the spring of 2009, Vuzix will release a product that could forever change the way we think about advertising: the Wrap 920AV.

Vuzix is a leading manufacturer of video eye wear for the consumer, medical, and defense & industrial markets, and their Wrap 920AV sunglasses will be the first to feature