Tag Archives | Motivation

Gowalla and Incase Team Up For Location-Based Sponsorship

Gowalla Incase

Gowalla, a location-based social network, and Incase, an Apple accessory manufacturer, have teamed up to create one of the first ad campaigns to live exclusively on a location-based social network. (They

Skittles Embraces Social Media In A Big Way

Skittles

Most brands have at least dipped a toe into the waters of social media, but earlier this week, Skittles sent the online world into a tizzy by being the first brand to jump head first into the deep end. They did so by turning Skittles.com into a social media portal, and turning their brand and brand message over to the fans through the user generated content that

Burger King Lets People Sacrifice Friendships For Whoppers

Whopper Sacrifice

How much would a company have to pay in order for you to publicly denounce ten of your friends?

As Burger King has discovered, there are plenty of people that are willing to do just that for a surprisingly small amount: Less than $3, or the price of a Whopper. (In less than a week, more than 45,000 friends have already been sacrificed.)

Whopper Sacrifice Website

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