Tag Archives | Tools

Ambassador Program Turns Customers Into Salespeople

Few companies realize the value of their most passionate customers. They occasionally acknowledge them with frequent buyer programs or other discounts, but it

Carl’s Jr. Uses YouTube Stars For Online Video Success

Carl's Jr. Portobello Mushroom Six Dollar Burger

One of my advertising rules of thumb is this: Content that works well online is not the same as content that works well on television.

To see why, let